SAHARA STAR, 16 JANUARY 2019

Ashish Sehgal

Chief Growth Officer- Advertisement Revenue, Zee Entertainment Enterprises Ltd.

Ashish Sehgal has been associated with ZEE Entertainment Enterprises Ltd. since January 2006. As the Chief Growth Officer – Advertisement Revenue, he plays a strategic role of synergizing the network assets of the media & entertainment powerhouse, to generate revenue and enhance the value of the organization. Leveraging the experience of over 20 years in creating value for the overall media & entertainment industry, he conceptualized and implemented a unified revenue generating vertical in ZEE, with a pure focus on customer and imbibed a platform agnostic approach leading to enhanced revenue generation opportunity for every entertainment or information platform of the Company.
Ashish was previously associated with Star India Pvt. Ltd. at a National Head Level, before managing the overall network’s sales. Prior to that, Ashish has worked at Buena Vista TV. He started his career with Times Group in 1994, where he contributed to the launch of country’s first FM channel. Ashish is a Commerce Graduate from Delhi University with a Specialised Degree in LLB from Symbiosis and has done a Programme for Strategy & Growth from IIM Ahmedabad.