SAHARA STAR, 16 JANUARY 2019

Kavitha Jaubin

Cluster Head – Content Acquisition and Kids Entertainment,, Sun TV Network Limited.

Ms Kavitha Jaubin, heads Content Acquisition and Kids’ Entertainment Channels of India’s leading’s television network, Sun TV Network Limited. She has over 18 years of experience inthe media industry, of which significant number of years has been with television.

With an education background in Literature and Journalism, her interest was in writing and she began her career as a copywriter with Ogilvy & Mather, Chennai. Following this, she joined K.Balachandar, a veteran film director’s production house as an Assistant Director and worked on many successful fiction and non-fiction shows. Garnering vast experience in production, she joined ‘Star Vijay’, where she scripted, directed and launched a few signature shows that have set trend and have completed several successful season.

Ms Jaubin made a brief transition from television industry to radio and joined the radio wing of Reliance Media Group-Big FM, as the Programming head.Her passion for programming and visual narration, maneuvered her back to the television industry but this time it was kids’ entertainment, Sun TV Network, with Chutti TV (The Tamil wing of the Sun TV’s kids cluster) at its nascent stage. Later, she launched three other regional kids entertainment channels and seized the best international content for the channels and launched distinctive shows for the kids.She revels in native ingenuity and believes in working natively creating a global impact. She
yearns to instrument many more initiatives for the little audience and make their television viewing, a joy forever experience.