SAHARA STAR, 16 JANUARY 2019

NANDINI DIAS

CEO, Lodestar UM

Nandini Dias is currently the Chief Executive Officer of Lodestar UM and she leads one of most talented and capable teams in the country. She is also part of the global FCB Media board. Nandini has the distinction of having launched over 400 brands in media and has managed media investments for over 175 clients like Samsung, Johnson and Johnson, Accenture, Cadburys, Tata, Mahindra, Birla, Amul, Marico. She has set up various skilled practices like Brand Experiences, Content, Celebrity management etc. In addition, she has been part of the team identified to set up the creative agency FCB Interface Communications. Known for her strategic acumen she has developed several research based tools for better media investments. Touted as the Most Influential Woman in the advertising and media industry by the prestigious Economics Times, Nandini has probably won the maximum number of media awards in the country. She has lead Lodestar UM to the Media Agency of the Year title several times in the biggest Indian award shows like Goafest and AAAI. She has been a consistently been winning at all levels. She won the Media Planner of the year award in her early years and in the last two years (2016 and 2017) recognized as Agency CEO of the year. In between those awards she has also been recognised at Cannes and Spikes on more than one occasion, World Leadership Congress , Lady CEO of the year by Navabharat , Times Power Woman etc.  She is a long serving jury member at the Emvies, Effies, Goafest, Cannes, Spikes, Festival of media, Press Club of India, and many more. Nandini also ranks consistently among “Most influential media people”,” Woman Achievers” in all the prestigious industry rankings. In the last Economic Times Brand Equity Survey, she was the highest ranked woman in Advertising & Media in the country. Her position among the industry’s top women leaders has seen her being invited as a speaker on several industry platforms and in business schools in India and overseas. Besides being passionate about the media business Nandini is passionate about sports and doing philanthropic. She has won a number of awards in the sport of badminton. A mother of two sons Nandini is a strong advocate of work- life balance.